About Us

About Us

Roger Road Accident and Prevention Organization(Roger RAPO), is a Rajkot based non-profit organization, and initiative by Roger Motors. ‘Roger RAPO’ – A Committed Voluntary Organization is working towards Road Safety & Accident Prevention since 2014. Ever since its inception, RAPO has been engaged in various accident preventive activities under its “Safer Highways” campaign. Roger RAPO Charitable Trust, came into existence with an idea to give back to society. Managing Director of Roger Motors, Mr. Kripalsinh Jadeja, who luckily escaped, thrice from severe car crashes; wanted to do something concrete for this field of road safety and making highways safer, and thus lead to this initiative of educating people about their safety and best practice to avoid accidents, in turn making highways a safer place. Roger RAPO has been working with the Government of India hand in hand to achieve their goal of accident-free highways and has been a significant contributor in the same. Roger Motors has won many national awards; with outlet chains in Gujarat and neighbouring States. Roger Techssories, promotes and makes internationally approved and recommended safety gadgets and devices available locally. Life-saving, safety & comfort-related technical car accessories, which can save lives from accidents. Some of the offerings include; tyre pressure monitoring system (mandatory to install on all vehicles in Europe, America & other developed countries since 2007), nap sensor or night driving alert etc.

Vision & Mission

Roger RAPO VisionReduce Road Accidents taking place because of drivers’ negligence, by imparting technical and sensible knowledge of driving. Roger RAPO MissionBy 2030 reduce the 78 percent* of the road accidents caused due to drivers’ negligence to 0%, by implementing innovative systems to educate vehicle owners/drivers to drive sensibly(* Percentage Mentioned in the Synthesis Report Published by the Ministry of Road Transport & Highways in the year 2011)Aims & ObjectivesThe Roger RAPO has been mainly emphasizing on driver’s education, through all its activities. It revolves around the idea, ‘How to avoid mistakes made by the drivers, knowingly or unknowingly, while driving on highways?”Roger RAPO has been mainly concentrating all its efforts by keeping in view highways and highway drivers because most of the deadly accidents have been taking place on highways due to long journeys which leads to fatigue, loss of concentration and some time adrenalin rush. Roger RAPO has been organizing education camps on highways refreshment points since this is the best place to get to speak and educate the people behind the wheel. These places are ideal to converse with them. Even if a single person adopts their tips and avoids an accident, all the efforts are worth it!